Sitecore Wins CMS Critic Awards for Best Digital Experience and Digital Asset Management

San Francisco, March 01, 2025 – Sitecore®, a global leader in digital experience software, today announced it has been named a winner of the 13th Annual CMS Critic People Choice Awards for Best Digital Experience Platform (DXP) and Best Digital Asset Management (DAM). The awards, which are voted on by customers, partners, and others in the community, underscore Sitecore's vision, AI-innovation, and deployment flexibility.

Recognition from the CMS Critic community follows Sitecore’s recent news of more than 250 new innovations across its intelligent DXP to help marketers create, build, and optimize experiences and content to drive engagement and conversions.

Sitecore’s intelligent digital experience platform, with the AI-enabled XM Cloud content management system at its core, empowers enterprise marketing teams to control their global content lifecycle from strategy to delivery. Organizations such as BDR Thermea, Bru Textiles, Cytiva, and Pet Supplies Plus use XM Cloud to build and deploy digital experiences that boost engagement and drive conversion. XM Cloud is the fastest-growing product in Sitecore’s history, with 100% growth in 2024.

Sitecore’s Content Hub digital asset management solution helps businesses manage the complexity of today’s digital landscape with cloud-based asset management, AI-powered search functionality, design tool integrations and best-in-class app connectors. Global brands like Greene King, Honda, Microsoft, and VELUX use Content Hub to unify distributed teams and drive content ROI.

"We’re honored to be recognized as the Best DXP and Best DAM solutions by the CMS Critic community,” said Dave O’Flanagan, CEO of Sitecore. “As we drive innovation around AI, content, and experience, these awards underscore our dedication to empowering marketers to create high-impact business results. We thank our customers, partners, and community for their support."

About Sitecore

Sitecore is a global leader in digital experience software, trusted by visionary brands like L’Oréal, Microsoft, and United Airlines to power their content lifecycle from content strategy to digital experience delivery. Our composable platform gives marketers and technologists the power to build together at global scale – harnessing content, data, personalization, and AI – to manage digital assets, create engaging content, understand customer intent, and deliver standout experiences across all touchpoints. Discover more at  sitecore.com.

Sitecore is a registered trademark of Sitecore Corporation A/S in the USA and other countries. All other brand names, product names or trademarks belong to their respective holders.

Media Contact :

Jessica Rampen
press@sitecore.com